All pathways
Ecommerce launch journey
Launch a Profitable Store
Move from product cost to shelf price, break-even volume, and margin after fees before you spend on ads or inventory.
Price with margin in mind, confirm break-even units, then layer shipping, returns, and platform fees so profit is visible before launch.
5 steps · in order
Work through it in order
- Pricing CalculatorSet price from cost using margin, markup, or competitive benchmarks.
- Break-Even CalculatorFind the sales volume needed to cover fixed and variable costs.
- Profit Margin CalculatorCheck gross and net margin after discounts and direct costs.
- Dropship Pricing CalculatorModel supplier cost, shipping, and fees for fulfillment-light offers.
- Ecommerce Profitability WorkbenchCombine AOV, conversion, fees, and returns in one operating view.
Adjusting for your situation
Running dropship instead of holding stock? Start with the dropship pricing calculator, then return to break-even once unit economics are set.